Frankfurt
October 16th, 2007 by Rose RosetreeThe huge international Frankfurt Book Fair, where I just spent five days—to wrap your mind around it, imagine a paper bag big enough to hold a Costco, or some other enormous warehouse store. Then expand that bag eightfold, to include all the active display halls at the German fair.
Make your paper bag very strong, because it must expand yet again. Each of the eight display halls contains two stories each, except for the occasional one that crams in three stories. Walking through all that space, in physical reality rather than imagination, you can wear through the soles of your shoes. I did.
Or else you can take transport. In Germany, escalators don’t start until you step on them, but given the crowds, metallic steps rose and fell nearly constantly. The horizontal equivalent moved, too–Rolltreppe being the name for them, I think, walkways between the huge halls. You may have ridden on ones like these in airports.
NOT YOUR LOCAL
At Frankfurt, however, you ride without suitcases. You ride past a strange assortment of exhibit cases and posters. My favorite juxtaposition lay just outside Hall 8, before an escalator.
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To one side: Lovely miniature icons from the Russian Orthodox Church, tiny sacred paintings on wood, embellished with gold.
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To the other side: One large, lively photograph of a naked woman. I’m not sure, exactly, what she represented, but whatever it was, she did so with great enthusiasm.
Another much-admired (by me) juxtaposition was contained within one display case belonging to an Italian publisher.
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Upper shelves displayed Pope Somebody’s book about Jesus.
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The rest? A book about filmmaker Federico Fellini.
Getting the feel for Frankfurt? Remember, hold onto the size, the movement, the contrast between sober attire, European manners, and absolute wackiness. Now, bring in the sounds. To be realistic, you must add refined but incessant chatter from Wednesday to Friday, when the real business is done.
This expo, after all, is by far the most important publishing event in the world. Nerdy types, book lovers, rule. We meet to sell translation rights or negotiate new contracts; as one agent told me, “Frankfurt is your big chance to meet face-to-face for once.”
Saturday and Sunday, the Messe opens to the public and things became really laut and, well, messy… also very, very crowded. During the week, publishing pros rule. They dress soberly, conservatively, blackly. On the weekend, bam! In comes the funk. Just like last year, Goth outfits were popular, along with strangely colored hair and bouffant costumes. Stars of the German book scene do readings, media abound, so many visitors act self-conscious, as if auditioning for a reality show.
GOOD VIBRATIONS
Was the Fair good for me? It was my best so far, with over a dozen requests for reading copies, two different booths showing my books, and wonderful conversations with publishers from many parts of the world. I’ll trade that for shoe soles any day of the year.
While in Europe, I planned to visit this blog every day, enabling posts. (Nobody’s comments come onto the blog automatically; this keeps out spam.)
But all my efforts to get online failed, so I apologize to all those whose comments seemed lost in cyberspace. One of my first acts on returning was to enable the wonderful backlog of comments and guest posts.
Before leaving for Japan, October 28th, I’ll be sure to make a contingency plan so that this blog doesn’t languish. Meanwhile, I’m happy to have made new friends abroad, as well as those forementioned wonderful publishing connections. Anyone who has been to the Frankfurter Buchmesse, please add your comments to this post!
Blog-buddies, you may note that my description hasn’t contained one single observation about Deeper Perception. Instead I took a vacation. I also took an empathy fast. During my entire weeklong trip, I didn’t read a single aura or face; not do even one small empathic merge.
No wonder I can’t wait to be back. I’m glad to have many sessions scheduled, starting today. And I’m eager to read your fresh comments and guest posts.



Dear Rose,
I’ve been to Frankfurt many years ago, passing through on my way to somewhere else, Egypt.
It was so clean! I was reading your post trying to imagine myself being where you have described…around all those books…well I may not have eaten much and missed my flight back home, unless of course, they closed down first!
Talk about distraction…I would have swooned around all those books (hypoglycemia:-). Books are almost an obsession with me.
Thanks for creating an imaginative literary story. Welcome back. The blog house was quiet while you were gone.
Hi Rose,
Sounds like you’ve had a fun trip.
Were you able to chat with any Chinese-language publishers?
Why do foreign publishers show more interest in publishing your books? Fewer books to chose from, maybe?
Dear Colleen, Anabela, Ryan (and any lurkers):
Hi there!
Colleen, it has been quiet, but I’ll do what I can to make sure comments are posted, in future, when I leave town.
Anabela, it was fun. I did get a card for a top Chinese publisher; will let you know if anything comes of it, to be sure!
Ryan, I have a couple of answers to your question.
First, in my opinion, many countries outside the U.S. have, in general, higher consciousness than the U.S. right now. That is one reason I receive more respect from publishers in the field of books about developing consciousness.
Second, for books in any field, American publishing houses are huge and profit-oriented. International publishers know they can make a good profit if they sell 5,000 copies of a title. It doesn’t have to be 40,000.
Therefore, European publishers are more interested in the content of a book, rather than whether the author has a “big name.”
Look in a Borders or Barnes & Noble. You’ll find a big emphasis today on celebrities and bestsellers. For international markets, that’s not such a big deal.
I’d be curious to hear from my fellow publishers about their experiences at Frankfurt!
For your next visit to Frankfurt, you have to ask for ‘Internet-Cafés’, that’s restaurants with computer terminals. I guess in a town like Frankfurt they should have some, and I am surprised that they did not have any at the book fair. Even at the AIDS conferences that’s usually the first thing they DO install.
Dear Karin:
Alas, I DID try an Internet Cafe. My problem was that when prompts and things came up in German, I discovered new levels of techno-klutz.
This was Deutchertechnoklutz, and it stang, let me tell you. Especially since my German language skills have improved to the point where, this second trip to Frankfurt, I had a lot of actual conversations. True, I sounded like a two-year old, but it was at least recognizable as attempted German.
Anyway, thanks for writing. Some day, I would love to have the kind of German fluency that you do in English, Karin. When I go to Tokyo, I’m bringing my laptop.
Chus,
Rose
Rose or any other authors attending the Frankfurt Book Fair:
Try to generate some local publicity for yourself by contacting your local TV stations and newspapers and letting them know about your trip.
How expensive is a trip like this? What’s the big advantage of attending? If you could wave your magic wand and have one thing come true after attending the fair, what would it be?
Who knows? YOu might hit ‘em on a slow news day! (After 22 years in the newspaper business, I know “slow news days” all too well.
Rose, your comment about countries outside the U.S. having higher consciousness just made another light bulb go off! I love when that happens…what you said makes complete sense to me. I’ll explain…
I teach English as a Second Language at a large art and design school. One way I support my students is not by teaching a formal English class per se, but by attending their art classes and helping them to understand what’s going on. I also work with some foreign students privately with a focus on accent reduction.
Here’s a little snapshot of the consciousness issue from a day on the job. Our online writing lab is going haywire, crashes, you name it, during Mercury retrograde. A test-the-water question about whether the American coordinator is open to astrology at all…I explain Mercury retro and the possible connection with the glitches…the eyes glaze over. Sigh. Oh well.
I notice that the layout of the office is fairly dreadful for the energy flow and support of the director of our dept. in particular. The answer to the test-the-water offer to possibly make it more comfortable….NO! Sigh. Oh well.
Next I’m in figure drawing class surrounded by my young female Asian students who don’t speak much English, but boy can they draw! I draw along with them and love it. And they understand things like, “I love to draw that model because he has such wonderful energy!” In spite of the spoken language barrier, most of them effortlessly tap into their creativity. It’s just such a different energy. Of course, not all the young Asians are like this…but it’s astonishing to see the difference in the way I’m able to relate to these students as compared with many of my American colleagues.
And with my private students, I’ve begun incorporating astrology into my lessons, as well as a bit of focus on the Law of Attraction. They lap it up, always open-minded.
Thanks so much for sharing about Frankfurt. I had never heard about this event and enjoyed learning about it.